Based out of Glenmore, PA, Samantha Ashley Designs brings the potential of her clients’ homes to life through timeless interior design. Samantha Pratt is the owner and principal designer and she reached out to RDW Design Studio because she needed to elevate her website.
Samantha had heard my episode of A Well Designed Business podcast with LuAnn Nigara where we discussed how to attract high-end clients. She was working with an amazing coach who specializes in luxury branding and positioning and she needed a high end website design.
Samantha had thrown together her current Squarespace website but it wasn’t working for her. She needed an upscale look to her website and a more custom feel. She wanted to be able to scale and grow her business and her current website was holidng her back.
Samantha prides herself on providing an incredible client experience and and she was impressed that we provide a white glove, high touch experience to our clients as well.
We began Samantha’s project with the strategy and prep phase. We discussed her brand values, her mission statement, her ideal client, her brand personality and how she wanted to position her business.
We spent time conducting keyword research together to come up with an SEO strategy that would help Samantha be found in organic search results, something that wasn’t happening with her current website.
Since Samantha’s current website was with Squarespace and she didn’t want to renew with them, we designed a coming soon page with WordPress so she would have something for potential clients to see while we were building her new high end website.
Samantha’s new high end website now authentically represents her brand and her business. The website was designed to allow potential clients to know, like and trust Samantha so they would reach out and contact her. Her services are clearly explained, we build trust and credibility through her project pages and testimonials and visitors can get to know and like Samantha through her about page. Finally, the website was built with technical SEO best practices so the site will be search engine friendly.
“Robyn was a pleasure to work with. Her detailed process, warm personality, and vision made our time working on our new website enjoyable. She has great ideas and guidance. We are thrilled with our new site! It is warm, welcoming, and professional. It truly represents us!”
Samantha Pratt | Interior Designer
Our Cape Cod website design studio is based in Falmouth, MA but we proudly serve clients from coast to coast.
Send me your website and I’ll tell you the two changes that will make the biggest difference in a personalized video.
RDW Design Studio is a boutique design studio with a distinctive eye for sophistication in website design. We design websites with strategy so they are uniquely tailored to resonate with your ideal clientele.